{"id":108628,"date":"2025-04-24T09:52:27","date_gmt":"2025-04-24T07:52:27","guid":{"rendered":"https:\/\/premium-speakers.com\/?p=108628"},"modified":"2025-04-24T09:55:44","modified_gmt":"2025-04-24T07:55:44","slug":"yael-meier-the-voice-of-a-new-generation","status":"publish","type":"post","link":"https:\/\/premium-speakers.com\/en\/magazin\/yael-meier-the-voice-of-a-new-generation\/","title":{"rendered":"Ya\u00ebl Meier: The voice of a new generation"},"content":{"rendered":"\n

\u201cYou can’t reach Generation Z if you don’t understand them.\u201d<\/strong><\/em> – Ya\u00ebl Meier<\/p>\n\n\n\n

Ya\u00ebl Meier is young, loud and clear – which is precisely why she is one of the most sought-after voices when it comes to Generation Z. She is an entrepreneur, speaker and co-founder of ZEAM – a consulting agency that specializes in building bridges between companies and young target groups. Her topic is not the future in the traditional sense – but the present from the perspective of those who will shape it.<\/p>\n\n\n\n

From acting to strategy consulting – an unusual path with an impact<\/strong><\/p>\n\n\n\n

Born in Lucerne in 2000, Ya\u00ebl Meier began her career as an actress. She appeared in award-winning Swiss film productions and was already in the spotlight at a young age. But instead of pursuing this path consistently, she decided to use her voice in other ways: as a journalist, columnist – and finally as an entrepreneur.<\/p>\n\n\n\n

In 2020, she founded the agency ZEAM together with her partner Jo Dietrich. The aim: to help companies not only reach Generation Z, but really understand them. Because:<\/p>\n\n\n\n

\u201cIt’s not enough to know TikTok – you have to know what really happens there.\u201d<\/strong><\/em><\/p>\n\n\n\n

What makes Ya\u00ebl Meier unique as a keynote speaker<\/strong><\/h2>\n\n\n\n
    \n
  1. Change of perspective: <\/strong>Ya\u00ebl Meier does not speak about the young generation – she speaks from it.<\/li>\n\n\n\n
  2. Fact-based & pointed: <\/strong>Her presentations are data-driven, clearly structured and captivatingly formulated.<\/li>\n\n\n\n
  3. Between business and attitude:<\/strong> she understands the language of business – and the codes of young people.<\/li>\n<\/ol>\n\n\n\n

    In her keynotes, she shows why traditional recruiting campaigns often fail with young people. And how companies can do better – with genuine interest, clear communication and authenticity. She allows the audience to participate in specific projects, such as a campaign in which an industrial group advertised its apprenticeships using social media formats designed by young people themselves. The result: a measurable increase in applications.<\/p>\n\n\n\n

    \u201cYou have to let go in order to be truly innovative – especially if you want to attract young target groups.\u201d<\/strong><\/em><\/p>\n\n\n\n

    Generation Z as a mirror of change<\/strong><\/h3>\n\n\n\n

    Generation Z is often described as demanding, impatient or even disloyal. Ya\u00ebl Meier disagrees. For her, this generation is not the problem, but rather an indication that the world has changed. And that it is now time to rethink leadership, redefine communication and redesign workplaces.<\/p>\n\n\n\n

    In one of her presentations, she talks about how many companies only see young talent as \u201cresources\u201d – instead of people with values, expectations and a different attitude towards life. She argues that HR and marketing should not be seen as one-way streets, but as spaces for dialog.<\/p>\n\n\n\n

    \u201cIf you want to keep young people, you first have to take them seriously.\u201d<\/strong><\/em><\/p>\n\n\n\n

    Book Ya\u00ebl Meier with Premium Speakers<\/strong><\/p>\n\n\n\n

    Whether at leadership events, innovation conferences or as part of HR strategy processes – Ya\u00ebl Meier brings a new voice to the stage. One that challenges, inspires and makes you think. She doesn’t provide patent remedies, but new perspectives. No buzzword bingo, but real insights into the mindset of a generation that has come to change things.<\/p>\n\n\n\n

    Book Ya\u00ebl Meier through Premium Speakers<\/strong> and turn your event into a space for real dialog about the future.<\/p>\n\n\n\n

    Why Ya\u00ebl Meier enriches your event<\/strong><\/p>\n\n\n\n