How does one become a \u201cLego Professor\u201d? Well, it is not a degree but a nickname, of course. It is David C. Robertson, one of the best experts in change management and Top Speakers on his topic we are talking about. I don\u2019t know the answer to this but it crossed my mind: Did he already play with Lego when he was young? Was he maybe so passionate about it that he needed to save the company by very effective change management decades later? I need to ask him that.<\/p>\n
The image Lego has and had for the most of us is probably just like the products they sell: there was a feeling of lightness about it, something fluffy and joyful. As children, we more or less all played with Lego at one point. Maybe some of us even decided for their careers because of Lego and the world it brought to our bedrooms and living rooms.<\/p>\n
David C. Robertson had received a quite big job to deliver when he was asked to give Lego a new direction. No doubt, he has mastered his task excellently – with clever change management. Thus, he has not only evolved to be a \u201cLego professor\u201d ever since, but foremost he has made his name as one of the best experts in change management.<\/p>\n
What it is it that he has and others don\u2019t? Well, “Dave”, as David C. Robertson calls himself, worked as a consultant at McKinsey before and also hosted a radio show. Obviously, he always loved to change \u2013 and to play around.<\/p>\n
In addition to his lectures, he shows in his \u201cserious play\u201d workshops how this knowledge can be used in a playful and very concrete way.<\/p>\n
His very own way of speaking and putting together his lectures and workshops brings a lot of fun for the audience as well as for himself. Because his own joy is so noticeable, the spark just jumps over to everyone in the room as well. And be sure, since he stands for change management, there is hardly one lecture or workshop like the other.<\/p>\n