{"id":99024,"date":"2024-10-23T06:17:31","date_gmt":"2024-10-23T04:17:31","guid":{"rendered":"https:\/\/premium-speakers.com\/?post_type=short&#038;p=99024"},"modified":"2024-10-23T06:18:32","modified_gmt":"2024-10-23T04:18:32","slug":"franca-lehfeldt-personal-branding","status":"publish","type":"short","link":"https:\/\/premium-speakers.com\/en\/short\/franca-lehfeldt-personal-branding\/","title":{"rendered":"Franca Lehfeldt &#8211; Personal Branding"},"content":{"rendered":"\n<p>Franca Lehfeldt &#8211; Personal Branding: Es braucht Ecken und Kanten.<\/p>\n\n\n\n<p>Vergangenen Samstag war Franca Lehfeldt Headline-Speakerin beim M\u00fcnchner Marketing Kongress von Loft Film. Ihr Thema war Personal Branding und wie man sich positioniert im Kommunikations-Dschungel im Zeitalter von Social Media und Tik Tok.<\/p>\n\n\n\n<p>Aufgrund einer Medienvielfalt, in der jeder sendet, ist es heute einerseits schwerer, sich als Personenmarke zu etablieren. Andererseits bieten die Sozialen Netzwerken aber f\u00fcr viele \u00fcberhaupt erst die Chance, einen Markencharakter aufzubauen. Denn fr\u00fcher waren die Redaktionen journalistischer Medien hier die Torw\u00e4chter.<\/p>\n\n\n\n<p>Franca Lehfeldt f\u00fcr Vortr\u00e4ge und Moderationen exklusiv bei der Redner-Agentur Premium Speakers buchen.<\/p>\n","protected":false},"author":5,"featured_media":99006,"template":"","class_list":["post-99024","short","type-short","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Franca Lehfeldt - Personal Branding<\/title>\n<meta name=\"description\" content=\"In ihren Vortr\u00e4gen spricht Franca Lehfeldt \u00fcber Personal Branding, Kommunication und Marketing sowie Storytelling. Franca Lehfeldt buchen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/premium-speakers.com\/en\/short\/franca-lehfeldt-personal-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Franca Lehfeldt - Personal Branding\" \/>\n<meta property=\"og:description\" content=\"In ihren Vortr\u00e4gen spricht Franca Lehfeldt \u00fcber Personal Branding, Kommunication und Marketing sowie Storytelling. 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