Lara Sophie Bothur is a pioneer. As the first full-time corporate influencer in the DACH region, she has set a new standard: she combines technological innovations with stories that move people.
With more than 365,000 LinkedIn followers and an annual earned media value of over 13 million euros, she is one of the most influential voices in digital communication today. Whether artificial intelligence, employer branding or digital transformation – Lara makes complex topics understandable, approachable and inspiring.
From Deloitte to the voice of a new era.
Lara Sophie Bothur originally started her career at Deloitte. Within just a few years, she developed a content strategy that redefined corporate communications. An internal initiative resulted in a LinkedIn presence that is now considered a showcase project for corporate influencing. Her success speaks for itself: reach, engagement and thought leadership at the highest level. Forbes described her as a ‘blueprint for global corporate influencers’.
What sets her apart is not just her knowledge of digital channels, but her ability to visualise the people behind the technology. ‘It’s not about tools or platforms – it’s about creating trust and building relationships,’ she emphasises in her presentations.
Storytelling meets technology.
Lara Sophie Bothur knows how to wrap technology in stories. Instead of talking about technical details, she talks about the people behind innovations – about mistakes, successes and the vision that drives progress. This mix of strategy, authenticity and emotion makes her keynotes unique.
During the pandemic, for example, she and her team developed a social media campaign that was originally only intended for internal purposes. A few spontaneous videos turned into a movement that redefined Deloitte’s visibility. ‘Authenticity beats perfection – that’s what we learnt back then,’ she recalls.
Why Lara Sophie Bothur is a convincing keynote speaker:
- Expert in digital strategies: She knows how companies use social media effectively to build brands and place messages.
- Authentic communication: Her presentations are not marketing platitudes, but real-life practice.
- Data-based insights: With over 400 million annual reach, she knows the mechanisms that really work in digital networks.
- Inspiring stories: Whether AI, digital ethics or branding – Lara tells it in such a way that everyone listens.
Anecdotes that inspire.
In one of her presentations, she talks about a moment that shaped her work: A spontaneous LinkedIn video, which was originally just a test, reached over 100,000 people within days.
‘It was the moment when I realised that content doesn’t have to be perfect to be effective – it just has to be real.’ Lara Sophie Bothur
Another time, she shared what she learnt from a shitstorm that she had to manage for Deloitte. Instead of withdrawing, she entered into dialogue with the community. This openness not only led to successful crisis management, but also strengthened trust in the brand.
Book Lara Sophie Bothur for presentations and keynotes now.
Whether for conferences, corporate events or digital summits – Lara Sophie Bothur provides valuable inspiration for anyone who wants to be successful in a networked world. Her presentations are practical, inspiring and provide immediately realisable strategies for digital visibility and sustainable communication.
Book female speaker Lara Sophie Bothur for your event and secure a speaker who gets to the heart of tech topics in an understandable, modern and engaging way.
More than just an influencer.
Lara Sophie Bothur is not just a LinkedIn star. She is a thought leader who shows how to build a brand with courage, clarity and authenticity. Her keynotes are a wake-up call to companies to actively exploit the opportunities of digitalisation – not as a buzzword, but as a genuine connection between people and technology.
“Visibility is more than a number. It’s about trust, courage, and telling the truth about tech.” Lara Sophie Bothur
Book tech influencer Lara Sophie Bothur for speeches and keynotes at Premium Speakers. Give us a call or write directly to lara-sophie.bothur@premium-speakers.com