Markus Jerger: Building bridges between Europe, business and the future

01. January 2026 – Katharina Schlangenotto

“In times when the world is undergoing a realignment, we need people who can not only read the cards, but also think ahead.”

This is the attitude Markus Jerger brings to the stage, as an entrepreneur, president of the European Entrepreneurs Association, and chairman of the EUPIC Foundation. His career stands for strategic foresight, international networking, and the ability not only to analyze economic relationships, but also to make them understandable and relevant for action.

Entrepreneurial thinking with cross-generational depth

Markus Jerger is a fifth-generation Swiss-German entrepreneur. This entrepreneurial heritage shaped his view of business early on: change is not an exceptional circumstance, but part of reality. Instead of short-term trends, he is interested in long-term competitiveness – especially for European SMEs.

As President of the European Entrepreneurs Association, he represents the interests of entrepreneurs at the European level. In doing so, he combines political, economic, and entrepreneurial perspectives and brings them into a constructive dialogue. His focus is clearly on the question of how Europe can remain competitive in the global arena.

Markus Jerger: Think globally, act pragmatically

Markus Jerger advocates an economic perspective that takes global interdependencies seriously without losing sight of practical considerations. He repeatedly emphasizes that digitalization, technology, and internationalization are not abstract concepts, but concrete prerequisites for future viability.

“Digitalization is not an end in itself, it determines whether companies will still be relevant tomorrow,” he says.

In his lectures, he shows how small and medium-sized enterprises in particular can take advantage of global opportunities without losing their identity.

Bridges instead of barriers

A central role in Jerger’s work is his position as chairman of the EUPIC Foundation, which is dedicated to exchange and cooperation between Europe and China. At a time of increasing geopolitical tensions, he advocates differentiation instead of polarization.

His approach is clearly entrepreneurial: cooperation where it makes sense, clarity where differences exist. “If you want to understand global markets, you have to be willing to listen, and build bridges instead of forming blocks,” is an attitude that shapes his work.

Markus Jerger: A speaker with strategic clarity

As a keynote speaker, Markus Jerger does not speak in political slogans, but from an entrepreneurial perspective. His lectures are aimed at decision-makers seeking guidance in a world characterized by uncertainty, digitalization, and geopolitical shifts.

Among other things, he speaks about:

  • The future of European SMEs
  • Economic power shifts in a global comparison
  • Digitalization as a growth driver
  • Internationalization and new markets
  • Europe caught between the US, China, and new economic areas

He succeeds in presenting complex developments in an understandable way – without simplifying them.

Orientation instead of alarmism

What makes Markus Jerger special is his calm, analytical manner. He does not rely on dramatization, but on classification. His keynotes are characterized by strategic clarity, entrepreneurial experience, and the will to make room for maneuver visible.

“Understanding means not only knowing, but also being able to decide,” is one of his central principles.

This attitude makes him a valued discussion partner for companies, associations, and organizations that want to shape rather than merely react to events.

Why Markus Jerger belongs on stage

  • Deep understanding of SMEs and global markets
  • International perspective with a focus on Europe–China
  • Entrepreneurial experience instead of theoretical models
  • Clear, understandable language
  • High relevance for executives and decision-makers

His presentations provide orientation, sharpen perspectives, and give impetus for sustainable action.

Book Markus Jerger at Premium Speakers

Markus Jerger is a speaker for anyone who wants to actively shape the economic future rather than just discuss it. His keynotes combine experience, foresight, and practicality, and encourage people to see opportunities where others only perceive risks.

“Competitive advantages arise where understanding meets action.”

Book Markus Jerger as a keynote speaker for your conference or convention: 1 (704) 804 1054 or markus.jerger@premium-speakers.com

Markus Jerger

President of the European Entrepreneurs Association; Chairman of the EUPIC Foundation (Europe-China); Top Manager & Entrepreneur