Rolf Dobelli is the man who knows it all when it comes to rationality. Do you need to listen to this man? Yes, absolutely!

01. March 2016 – Katharina Schlangenotto

If your are one of those troubled by loads of prejudice, Rolf Dobelli is your man.

Rarely, someone puts things into a clearer context as he does. There is probably no CEO around who wouldn’t have his bestseller ‘The Art of thinking clearly’ somewhere in his library. ‘Rolf Dobelli shows us how to avoid cognitive errors, elegantly. This book belongs on the desk of every CEO’, says Ton Büchner, CEO AkzoNobel – a 15bn EUR company.

Swiss Rolf Dobelli is a novelist, thinker, entrepreneur and student of social science. He neatly shows that in order to lead happier, more prosperous lives, we don’t need extra cunning, new ideas, shiny gadgets, or more frantic hyperactivity—all we need is rationality. Simple, clear and always surprising, he changes the way we think and transforms our decision-making, may it be at work, at home or every day. From why you shouldn’t accept a free drink to why you should walk out of a movie you don’t like, to why it’s so hard to predict the future to why shouldn’t watch the news, ‘The Art of Thinking Clearly’ helps solve the puzzle of human reasoning.

He describes himself as autodidact who, already as a child and teenager always enjoyed it more to study books about science and philosophy than going out partying with friends. He learned a lot about himself and the way his brain works. He figured out cognitive errors that would settle down unnoticed in our minds. He talks about favorite theories that we all carry around, be it about soccer, the meaning of life or our neighbours. According to his theory, our brains systematically filter out those thoughts that do not fit our therories. And this would be dangerous as it lead us to wrong conclusions. Our brains would be constructed and optimized for hunters and gatherers, he explains. However, today’s world has changed tremendously and concflicts due to cognitive errors would be inevitable and could lead to devastating consequences and even cost someones carrier, money or happiness.

How can we counteract? In concentrating on rational thinking, analysing our own way of thinking and detecting cognitive errors which, by the way, many peope share. At one point, Rolf Dobelli compiled a list of his personal cognitive errors to be able to avoid them in the future. Today, he shares his findings with the world and is extremely successful with it.

If you want to not only read Dobelli’s bestselling books, book the Top-Speaker for your next event ! Get him on stage in person and understand the art of thinking clearly. Further information at:

Rolf Dobelli

Entrepreneur & Author