We are asked time and again how we manage to successfully navigate through the turbulence despite global economic and political crises and how both Premium Speakers and the MICE Service Group remain at the top of their game every year. Well, things are sometimes turbulent for us too, and yes, it’s not always as easy as it looks from the outside.
Many companies are currently cutting back on meetings and internal conferences. We see it in the news every day that companies are going bankrupt, cutting jobs or moving production from Germany to other countries. This is currently hitting the MICE Service Group and the conference hotel industry hard, as training events, motivational events and conferences that are normally booked in hotels or event locations are on the decline. We are also feeling this at MICE.
At Premium Speakers, we are currently experiencing a shift in topics and less demand for motivational speakers. Instead, there is more demand for “high-caliber” speakers and personalities as well as more industry experts who offer companies and teams valuable input and solutions for transformation through keynote speeches and workshops. Current topics include leadership, teamwork & collaboration, artificial intelligence and digitalization as well as transformation.
Entrepreneurship is always up and down, which is what makes it exciting.
During my time out in the summer, a picture of the wooden path between Wenningstedt and Westerland, I thought a lot about the past 15 years. I took over Swiss Sales Conferences in 2009 in the midst of the financial crisis and founded Premium Speakers. Completely crazy, but times of crisis are entrepreneurial times. We set up the Alpensymposium, founded the KonferenzArena in Switzerland, took over MICE Service GmbH from the bankruptcy estate of the former MICE AG in Berlin on April 8, 2014, survived the coronavirus crisis and now the economic downturn, war in the Middle East and Ukraine. Plus the political turmoil in Germany… as entrepreneurs, we are tough.
What will happen next? Another 15 years? My motivation is huge, I’m in great health and I’m also having fun. And the time off always recharges my battery. I’m really looking forward to the second half of 2024 and everything that may come.
In the coming days, we will be celebrating 15 years of Premium Speakers in style. At The Premium Speakers Agency, we are ready for the future and want to actively help shape it – #staytuned