Edward McMullen – What comes after the election?
Edward McMullen was appointed Ambassador of the United States to Switzerland and Liechtenstein in November 2017.
Eyes on 2025 – Ambassador Edward McMullen (ret.) spoke today about the election of Donald Trump to become again US-President.
He founded and was the President of McMullen Public Affairs, a corporate advertising and public relations firm based in South Carolina. Ed also served as Chairman of his Family Investment Holding Company. His extensive experience with foundations and think tanks include The Heritage Foundation where he served during the Reagan Administration. He served as President Donald Trump’s campaign chairman in the South Carolina primary and went on to serve in a volunteer capacity on the President-elect’s transition. He volunteered on the U.S. and South Carolina Inaugurations.
Edward McMullen has served on the South Carolina Philharmonic Board of Directors, the South Carolina Preservation Trust, and numerous other community and philanthropic organizations. He was National Vice Chairman of the Hampden-Sydney College Alumni Board of Directors. The American Swiss Foundation selected him in 1995 to participate in its “Young Leaders” program. He has traveled throughout Switzerland since his youth.
McMullen holds a B.A. in Political Science from Hampden-Sydney College in Virginia. He and his wife Margaret Ann have two adult children, Thomas and Katherine.
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Sharon Gai – The Future of Retail
Keynote speaker Sharon Gai is widely known for her insights into the future of retail and shopping. As a former executive at Alibaba, she brings first-hand experience from one of the world’s most advanced e-commerce ecosystems.
In her talk at the Ambiente Trade Show in Frankfurt, she explains how technologies such as artificial intelligence, automation, and data analytics are transforming the way people shop.
According to Sharon Gai, the future of retail will be driven by personalization and intelligent systems. AI will help retailers understand customer preferences, recommend products, and improve the overall shopping experience.
She also highlights the rise of “agentic commerce,” where digital assistants or AI agents can help consumers discover and purchase products automatically.
Another key idea in her keynote speeches is that successful retailers must be flexible and innovative in a fast-changing digital economy. By combining technology with human creativity, companies can build stronger relationships with customers and stay competitive in the evolving global retail landscape.
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Lara Sophie Bothur – Forbes 30 under 30
Die Tech-Influencerin Lara Sophie Bothur gehört zu den bekanntesten Stimmen der digitalen Technologie-Szene im deutschsprachigen Raum.
Mit Hunderttausenden Followern auf LinkedIn erklärt sie komplexe Themen wie künstliche Intelligenz, Quantencomputing oder Space Tech auf verständliche und spannende Weise. Ihr Ziel ist es, Technologie für möglichst viele Menschen zugänglich zu machen und Innovation verständlich zu vermitteln.
Bekannt wurde Bothur auch durch ihre Arbeit als Corporate Influencerin und „Tech Translatorin“. Dabei übersetzt sie komplizierte technische Entwicklungen in Geschichten, die auch für Nicht-Experten verständlich sind. Sie arbeitete unter anderem mit großen Technologieunternehmen wie Microsoft, Google, NVIDIA und Meta zusammen und tritt regelmäßig als Speakerin auf internationalen Tech-Konferenzen auf.
Ein wichtiger Meilenstein in ihrer Karriere war die Aufnahme in die renommierte Liste Forbes 30 Under 30. Diese Auszeichnung würdigt junge Persönlichkeiten, die in ihrer Branche besonders großen Einfluss haben.
Für Lara Sophie Bothur ist sie eine Anerkennung ihres Engagements, Technologie verständlich zu erklären und die digitale Zukunft aktiv mitzugestalten.
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