Dr. Steffi Burkhart – The rules of the game for the new generations.
Steffi Burkhart has a doctorate in health psychology. She has been researching, writing and speaking about human psychology and how the brain works for more than 10 years and has been adding the functioning of artificial intelligence to her expertise for several years.
Back in 2019, she coined the phrase: “Success in the future is the smart combination of human intelligence and artificial intelligence”. The first scientific publications on this smart combination, machine learning and fields of application in health and education followed in 2020 and 2021.
Dr. Steffi Burkhart Lecture topics
- Inspiring leadership – the new generation of leadership
- Generation Y, Z & Alpha – Their demands on investments, employers and leadership
- Demographic change: human capital as a resource of the future
- Generations Y, Z & Alpha – drivers for the path to the digital tomorrow
- Skillset 2030 and beyond – What do you mean by skillset shift & skillset gap?
- Powerplay Millennials – Cross-generational leadership
- Success of the future: Co-play of technological intelligence plus human intelligence
- Purpose & Profit: How do we create a working world that inspires and excites?
- On the pulse of the future generation – recruitment, retention and leadership
- The future of work and changing social values from the perspective of generations Y & Z
As Germany’s best-known expert on Generation Y (1980-1995), Generation Z (1995-2010) and Generation Alpha (from 2011…), Dr. Steffi Burkhart is invited to over 120 events every year to provide important impetus in keynotes and specialist presentations as required. Whether at management conferences, congress events, anniversary celebrations, customer events or panel discussions.
Steffi Burkhart knows why business can no longer afford to ignore Generation Y, Z and Alpha. Because the topic is too existential, the discussion too far-reaching. It encompasses the entire transformation of the world of work, and Gen Y is taking on the role of pioneer: it is questioning existing patterns of success in work and leadership, getting the baby Internet up and running, building a digital reality and transferring the rules of the game there to the analog working world.
Are they crazy, the young ones? – Modern demands on work and leadership. Young people as drivers of cultural change in society and the world of work.
Dr. Steffi Burkhart speaks about this co-play as an expert to leading scientists (SAP University Alliance in front of 120 professors from the University of Southern California to KIT and Stanford University) or in top administration (in front of over 52 state secretaries at the E-Government Congress) and in various sectors, industries and organizations from trade to high-tech. She shows how rapidly the AI revolution is developing, how important AI diffusion is now in all areas of an organization and why a shift in the sovereignty of interpretation of training/education from traditional educational institutions such as schools, colleges and universities to companies can be observed and is currently underway on a massive scale.
Our working world and our society are undergoing radical change that affects everyone. The only question is how we shape it. The current issues surrounding generational diversity and the future of the world of work:
- What are the characteristics/skills of the different generations?
- How do they communicate? Where are the differences and similarities?
- What conflicts arise? How can these be resolved?
- How do Generations Y, Z & Alpha want to be addressed?
- What needs to be considered in recruiting?
- What would the world miss if I and my company didn’t exist?
Steffi Burkhart knows the pain points of business and especially those of employees and therefore sees herself as a human capital evangelist. She inspires through important impulses, shows new perspectives and provides concrete “quick wins” as well as possibilities with her Human & Technology centered Ecosystem on how to make your company, your employees and your products successful for the upcoming 20s and 30s.
In addition, Dr. Steffi Burkhart is one of the leading New Work experts in the German-speaking world and a pioneer in the field of generational research, namely the generations Millennials, Generation Z (Tech-Natives) and Generation Alpha (AI-Natives).
In September 2024, she took on one of the four curator roles of Deutsche Telekom’s Digital X on the topic of “Future of Work”. She has already given more than 100 lectures on the future of education and has given over 500 lectures and keynotes at major international corporations, almost all DAX companies and associations since 2014. Dr. Steffi Burkhart has stood on stages with Prime Ministers, CEOs and top decision-makers and scientists and was significantly involved in the development of a future strategy in Austria in a leading role as an elected expert.
Gen Y (Millennials), Gen Z and Gen Alpha
From 2030, Gen Y, Gen Z and Gen Alpha will make up 75% of the workforce in Germany, Austria and Switzerland, which will lead to a fundamental change. New work phenomena such as remote work, career multigraphs and the consequence of lateral entry normality, quitting and the great reshuffle, three new drivers of work (contribution orientation, community orientation, passion), four places of work and the second place (office) as a point of experience, driven by millennials and Gen Z, are already noticeably increasing the pressure on our companies, managers and teams.
Despite strong autocratic movements worldwide, we are now in the most democratic moment in human history thanks to AI technology, as democracy is nothing other than the equal opportunity of an individual or everyone to have equal opportunities and equal rights.
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