Jan Bechler – His companies support major international brands such as Unilever and Bosch as well as SMEs such as Alpecin and edding in expanding their digital and e-commerce business.

The agency group he founded, FRONT ROW, employs 450 people in Europe and the USA, is one of the fastest-growing digital agencies in the world and was majority-acquired by Charlesbank and Highpost Capital, the private equity fund of Jeff Bezos’ family, in October 2024.

With FRONT ROW, he helps companies to internationalize their digital business, expand D2C business models in eCommerce and develop long-term sustainable corporate strategies.

Jan Bechler is also a partner at OMR (Online Marketing Rockstars), Europe’s largest conference for the digital industry, which brings together over 70,000 visitors from all over the world over two days.

In the past, he was responsible for various digital transformation projects at Axel Springer, Europe’s largest media company.

Jan Bechler Lecture topics

  • What gets easier and what gets harder? Digital and eCommerce trends that will change your business in the next 12 months.
  • Tik Tok Shop, Temu and Co – what comes after Amazon in eCommerce and how do you prepare your company for it?
  • Disrupt your business: turn your industry on its head – before others do.
  • The startup factor – how young companies are overtaking the old economy (and how they can protect themselves from it)
  • Lean Startup for big corporates: how large companies can utilize the mechanisms of the startup world.
  • Online marketing basics: understanding the mechanisms of Google, Meta and co. and making them work for your business
  • From Brick & Mortar to Bricks & Clicks: how digitalization is changing online and offline retail

Jan Bechler shares his experience in the successful digital transformation of companies not only in consulting projects, but also in his talks, workshops and presentations.

As a keynote speaker, Jan Bechler offers a comprehensive insight into all topics relating to digital change, social media, digital marketing and new work. With his experience of over 300 stage appearances, he inspires his audience with profound knowledge, entertaining anecdotes and concrete starting points for day-to-day business in equal measure.

Jan Bechler is also a member of the digital advisory board and supervisory board of various companies, universities, the international non-profit organization World Bicycle Relief and the German Hockey Federation.

In addition, his keynote speeches cover almost all topics in the areas of digitalization, digital transformation, e-commerce and digital marketing. Jan Bechler is able to motivate the audience for the upcoming challenges and changes in a digital world. Not only does he show why start-ups are able to penetrate almost all industries and change the existing value chains and attack established players, but he also helps companies and the visitors to his lectures to find their own ways and approaches that enable them to successfully tackle digitalization.

In addition to his expertise in all areas of digitalization, Jan Bechler was a radio presenter and DJ during his student days and therefore knows how to give not only interesting but also entertaining presentations. Jan Bechler feels at home on stage.

All presentations and workshops can be held in either German or English.